Friday 13 February 2015

Kewpie Collection‏ - PR

PRESS RELEASE

We were invited to the Abandon Ship Apparel first look for their new collection! Unfortunately we had a prior event on in Edinburgh that evening.

How cute is this collection!

ARE YOU LOVESTRUCK BY ABANDON SHIP’S KEWPIE COLLECTION?

With their big eyes, chubby bellies and ickle squishy cheeky-weekies you want to pinch all day, kewpie dolls are a mainstay of popular culture and have been for over a century. Conceived by awesome illustrator and badass women’s rights activist Rose O’Neill, these angelic little chubsters graduated from comic books to collectibles in 1912, and now you can find them on a special range of Abandon Ship products designed by Barbie Lowenberg of long-time ASA collaborators and all-round wonderful human beings Longfox. In addition to their usual cheeky hijinks, we’ve introduced our little army of kewpies to tacos, watermelons and upside down crosses!

The image of kewpie was based on the child-god Cupid, god of desire, erotic love, attraction and affection, so it’s fitting that we are launching a whole range of cute-as-a-button Kewpie products right in time for Valentines Day! The collection includes a skater skirt, pencil skirt, crop top, iPhone case, iron-on patches and if you’re in the mood for romance we have something special — an intimate two piece consisting of a crop vest and high-waisted knickers. You won’t need to be shot with any of Cupid’s arrows to be smitten with these cutie-kewpies.
The lovely Amanda from HoneyPop modelling! http://www.honeypopkisses.com/2015/02/kewpie-love-from-abandon-ship-apparel.html






The kewpie range is launched in-store this week!
Abandon Ship Apparel
1st floor
Princes Square
Buchanan St
Glasgow
G1 3JN
Enquires – hi@abandonshipapparel.com
Web – www.abandonshipapparel.com
Facebook – www.facebook.com/abandonshipapparel
Instagram - @abandonshipapparel
@abandonship_glasgow


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